HKIS: A Guide to CPD Reporting for Surveyors
Use this as a referenceProject Background: Supporting Continuing Professional Development
The Hong Kong Institute of Surveyors (HKIS) supports the continuing professional knowledge of its members. It needed a clear, appropriately formal film explaining Continuing Professional Development (CPD) requirements and the declaration process, helping members fit the administration of their learning around busy working lives.
Communication Approach: Clear Visual Guidance
The film organised the practical questions members needed answered:
Visualising the Requirements: The requirements described in the film, including 60 hours over three years and 15 hours of formal activities, were presented through concise graphics and on-screen examples.
Showing Different Ways to Learn: The film explained that CPD extended beyond lectures to include activities such as company training, self-directed learning and community work, illustrating a wider range of learning experiences.
A Step-by-Step Walkthrough: Using the HKIS website interface, the film followed the process from signing in to the Member Area to entering activity details, addressing practical questions about the system.
In Use: An Accessible Guide for Members
The project condensed detailed guidance into a film of under two minutes. It was designed as a resource members could revisit, helping the institute explain recurring questions and support its digital member services.
About the HKIS CPD Declaration Instructional Film
Year: 2023
Q&A
What was the main purpose of the HKIS film?+
This was an instructional film for members, covering CPD requirements and declarations. It explained how to calculate and report CPD hours, with guidance on activity categories, the declaration process and use of the system, supporting members in managing their professional development records.
How did Darkroom Studio present rules and numerical requirements clearly?+
We adopted a visual explanation of the rules. Concise motion graphics and interface demonstrations turned written requirements into process diagrams and icons. A step-by-step voiceover guided viewers through the main points in a short format.
Why might a professional body produce an instructional or guidance video?+
Clear guidance can make member services easier to use. An instructional film offers a round-the-clock digital reference for recurring questions, allowing staff to direct members to a consistent explanation. For HKIS, it also provided a practical expression of its digital approach to member support.
- Client
- The Hong Kong Institute of Surveyors (HKIS)
- Project
- HKIS CPD Requirement & Declaration Guide
- Services
- Explainer video, corporate video and motion graphics
- Date
- 2024-09-09
